LG 55″ OLED 4K SMART W/ACTIVE HDR WEBOS 3.5 | OLED55B7A

Cinematic Color on Perfect Black

Picture night skies as dark as night skies themselves. Against the infinite, inky darkness of perfect black, colors pop and images come alive. LG OLED pixels are what make it all possible, each turning on and off individually for truly infinite contrast.

Enjoy the most HDR content

From brilliant brights to deepest darks, LG OLED TV offers the ultimate expression of high dynamic range. Unlike some other 4K televisions, LG OLED TVs support Dolby Vision*, optimizing the picture scene-by-scene, as well as the new backward-compatible HLG HDR standard so viewers get more options for premium content.

Note: The compatibility for HDR playback may vary by the format and country.

*Does not support Dolby Atmos. Dolby and the double-D symbol are registered trademarks of Dolby Laboratories. Dolby Vision is a trademark of Dolby Laboratories.

Gorgeous Picture No Matter How You Look At It

From the front or from the side, every seat in the TV room gets a clear, vibrant picture without washed-out tones. The unique design of LG OLED TV assures that any view is a great one, not just for those in the center.

webOS 3.5 Smart TV

Queue up movies, TV shows, online content and more from top content providers then toggle between them with an impressively intuitive interface. Armed with the Magic Remote, seeing old and new favorites in cinematic LG OLED quality is as easy as a flick of the wrist and the press of a button.

Please check with content providers for both required bandwidth to stream videos. Smart service on product is subject to change. Some apps that appear on the screen image may not be preinstalled; internet connection is required for download.

Watch what you want, when you want

Netflix Recommended TV recognizes Smart TVs that meet strict criteria for a superior Netflix experience, such as easy app access and new features. For the third year in a row, LG TVs have the distinction of being recommended by Netflix.

Netflix streaming membership required. Ultra HD availability subject to your Netflix subscription plan, Internet service, device capabilities, and content availability. Visit our official website.

SLING TV

Introducing A La Carte TV, the only live TV service that lets you personalize your channel lineup and save. Customize with your favorite extras like Sports, Comedy, Kids, News, Hollywood, Lifestyle and more. Watch 7 Days Free! Restrictions apply.

Blade slim design to blend with any home décor

No thicker than a pencil at its thinnest point, the ultra-sleek design is so slim it’s even beautiful from the side. Revolutionary LG OLED technology uses individually lit pixels, requiring no backlight, so it can be mounted closer to the wall than other TVs or be placed on a tabletop where it complements any room.

Recommended Sound Bars: SJ7, SJ8 and SJ9

Set up your home theater without fuss with the range of wireless and Bluetooth connectivity-enabled sound bars that are not only beautiful in design, but offer encapsulating surround sound for perfect movie audio.